Welcome
Empowered Brands is a fitness franchise incubator for some of the most exciting brands in the UK.
About us
Driven by values and a purpose, Empowered Brands leverages more than 18 years of experience in the UK fitness franchising sector and is renowned for the quality and effectiveness of its support and systems. Focused exclusively on entrepreneur led business models with a focus on health, fitness and wellbeing, Empowered Brands nurtures entrepreneurship and accelerates growth on a domestic and International stage.
Empowered Brands is backed by RM Funds which is an alternative asset management business. Founded in 2010, with offices in London and Edinburgh, the firm manages capital on behalf of institutional investors, multi-asset allocators, family offices and retail investors. Since inception the business has transacted in excess of £50 billion of assets, and advised and or originated, structured and managed over £1.5bn of sterling assets and over €700m in European assets.
Our Brands
We work only with brands that have the capacity to become leaders in health, fitness and wellness.
All our brands offer world class service for their customers and a robust and profitable business for their franchisees.
énergie Fitness
Empowering people to transform their lives
Founded in 2003 with just a single club, énergie Fitness is now a market-leading fitness franchise group with over 100 clubs in the UK and abroad, 110,000 members and c.£30m network turnover. énergie is a top ranked fitness chain on Trustpilot and ranked 3rd in the elite Top 100 Franchises.
UBX
The fastest growing boxing & strength provider in the world
Co-founded by Managing Director, Tim West and four-time world champion Australian boxer, Danny Green, UBX Training began franchising in 2016 under its Australia brand UBX Training. In 2019, the brand expanded overseas with the first UBX Training club opening in New Zealand. As of 2020, there are over 80 locations across Australia, New Zealand and Singapore, and due to open in the UK in 2022.
Our Team
Passionate about service and obsessive about customer results, Empowered Brands is led by a team with over 100 years' experience collectively in building successful businesses.
The highly effective management team consists of innovative entrepreneurs and former Chief Executive’s who have a track record of leading very successful enterprises and corporations. They have developed global brands and are experienced in building brand value and in bringing companies successfully to market.
Peter Croney
CEO
Peter Croney is an entrepreneur with a successful track record in owning and building businesses in the corporate retailing and leisure sectors. A strategic thinker with decades of commercial experience Peter has been the architect of Energie franchise sales and development strategy since 2006.
News
Check out these articles to learn more about our latest news.
If you’d like more information, get in touch directly.
UBX Partnership
13th December 2021
Co-founded in Australia by fitness and tech entrepreneur Tim West and four-times boxing world champion Danny Green, the brand plans to build on its global success by opening 250 outlets across the UK through a strategic partnership with Empowered Brands.
Testimonials
Get in Touch
If you have any questions or want to know more about becoming one of our brands, please get in touch.